How Much Do Facebook Ads Cost in Cyprus? (A Simple Budget Guide)
This is the #1 question we get from business owners in Cyprus. You’re interested in Facebook Ads, but you have no idea what a “normal” budget is. Are we talking €50 or €5,000?
Here is the simple, honest answer: You are in complete control of your budget.
Facebook Ads are not like buying a TV ad. There is no fixed price list. It’s an auction. You decide exactly how much you want to spend, whether it’s €5 per day or €500 per day.
But that doesn’t really answer your question. You want to know, “What’s a realistic budget to get real results in Cyprus?”
Let’s break it down.
The “Start Small” Approach (The €5 – €10 Per Day Budget)
You don’t need a massive budget to get started.
- A €5/day budget (€150/month): This is a great budget for “testing.” It’s perfect for running a simple campaign to get more messages, or to send people to your new website. You won’t get 100 new leads, but you will get valuable data.
- A €10/day budget (€300/month): This is a very solid starting budget for most small businesses in Cyprus. At this level, we can run a consistent campaign to a well-defined audience (e.g., “people in Nicosia who like fashion”) and start getting you a real, measurable stream of leads or website traffic.
It’s Not About the Cost. It’s About the Return.
This is the most important mindset shift. Don’t ask, “How much do ads cost?” Ask, “How much is a new customer worthto me?”
- If you’re a restaurant and you spend €10 to get a booking for a table of four that spends €150… was the €10 “cost” worth it? Of course!
- If you’re a web designer and you spend €100 in ads to get one new client that pays you €2,000… you would spend that €100 all day, every day.
This is called Return on Ad Spend (ROAS). Our job as your agency isn’t just to “spend” your money. It’s to get you the highest possible return for every single euro you spend.
Where Does Your Money Actually Go?
When you hire an agency, your budget is split in two:
- Your Ad Spend: This goes directly to Facebook. This is the money that “buys” the ad space to show your ads to people in Limassol, Paphos, etc.
- The Management Fee: This is what you pay our agency. This fee is for our expertise to build the strategy, design the ads, find your perfect audience, and constantly test and optimize your campaigns so you don’t waste your ad spend.
So, What’s the Right Budget for You?
The right budget is the one that lets you get results without breaking the bank. For most of our new clients in Cyprus, we recommend starting with a budget of €10-€20 per day in “ad spend.” This is the sweet spot where we can get enough data to optimize your campaigns and start bringing you real, valuable leads.
You don’t need a corporate budget to succeed. You just need a smart strategy.
Stop Wasting Money. Start Getting Results.
It is very, very easy to waste money on Facebook ads if you don’t know what you’re doing. You can spend €500 and get nothing but a few “likes.”
At socialmedia.cy, we’re experts at this. Our Social Media Marketing service is designed to take your budget and turn it into real, measurable growth. We handle everything so you can focus on serving your new customers.
Check out our full list of digital services in Cyprus to see how it all fits together.
Ready to find out what a smart ad budget can do for your business?
Contact us today for a free, no-pressure chat.